We’re lucky in Christchurch. Unlike other regions in NZ, the real estate market has held, bucking nationwide trends that paint a less rosy picture. However, resting on our laurels isn’t part of our DNA and now, more than ever, vendors need to consider how to maximise every opportunity available to them when it comes to selling their homes.
Studies have shown home staging can increase the sale price of a property by around 15%. In many cases, this can lead to tens, if not hundreds, of thousands of dollars added to the bottom line, a small investment with a big return!
However, not all home stagers are equal, and qualified, designer-led staging will maximise your investment. At The Finishing Touches, we’re not just qualified. We’ve also invested in quality furniture and accessories that will ensure the home is presented to the highest possible standard, increasing appeal and maximising potential sale price.
More Offers
When a home has the X Factor, the odds of attracting multiple offers increases significantly. Unfortunately, many people can’t visualise a home without a little help and that’s where quality home staging comes in. It tugs at the heart strings, pulls on the emotions, and physically shows potential buyers how good their life could be.
Higher Offers
By generating buyer competition, offers are going to be higher.
Bindi Norwell, former CEO of the Real Estate Institute of New Zealand, backed this up when she said, ‘For those who question the value of home staging, it has been proven to add a premium to property. Staging a property is about helping to tailor the look of a property to enable it to appeal to particular segments of buyers or to sell the full potential of the property.’
Faster Offers
Selling faster and selling higher go hand in hand. With increased interest and increased viewings, a competitive situation is created, and someone will pay a premium faster. In fact, some international reports have indicated a staged home can spend 33-50% less time on the market than an un-staged home.
The Good Life on Offer
Staging doesn’t just benefit the vendor. Good staging will capture the imagination of the purchaser who will see beyond where to place the sofa. They’ll visualise their dinner parties, the kids snuggled up for a family movie night, and the dog bounding through the kitchen door!
Finding the Right Home Stager
Any home can benefit from staging, no matter the price point. However, there are a few things you should consider:
- DIY v Qualified Designer
As tempting as DIY staging might be, a professional designer brings a set of fresh eyes to the project, and they know how to highlight the best features of a home.
- Balancing Budget
Fees vary widely. At The Finishing Touches we take pride in our professionalism and in our quality furniture and furnishings. A cheaper stager might cost less – just check their style and quality of products is going to reflect the value of the home. Staging needs to align with the home and the target market or the sale price may be affected.
- Portfolio Pictures
More than just a representation of the homes a stager has completed, a portfolio will provide a peep into the quality of their work, and their ability to stage to different styles and eras, as well as the quality f their accessories.
Open Your Door to The Finishing Touches
You’ve done your homework, we tick the boxes and now we’re looking forward to staging your property!
Using interior design techniques, we’ll showcase the true potential of a home. It’s an art and it’s a skill, one we’re experienced in. We don’t just bring furniture to the table; we also bring a wealth of knowledge. We know how to capture the essence of a home and we know what photographs well – marketing material becomes a dream with us! We work to tight deadlines, we’re solutions-based and, best of all, we love what we do!
Call Jayne today to maximise the potential of your property with quality home staging that works.