Cupid’s Bow Strikes
When our clients leave their residence and entrust us with the staging of their property, they run a gauntlet of emotions. There are the downsizers, people with a lifetime of memories stored in their homes. Then there are the zoners, households moving for schooling. We have people relocating for work, others upsizing for growing families, and some who driven by markets and opportunity.
Stripping their homes bare exposes their souls as well as the floorboards! On the surface, a home is just bricks and mortar, but it’s also a place where memories are made.
Engaging The Finishing Touches to stage their home is an honour we take seriously, and while we’re excited for our clients and the opportunities that await them, we want them to have one last little love affair with their home before they bid a final au revoir.
The reality is our lives are busy and so are our homes. Good design intentions become overlaid with life, whether it’s the kids’ art, handmade pottery from the class you signed up for, or the golf clubs that seem to have found a permanent home at the back door. There are the wedding presents you feel obliged to display, that duvet cover you regret and the kitchen table that never quite worked.
So, when we are faced with a bare home, we love to sprinkle a little fairy dust and let the owners see their old home in a new light. In fact, we’ve had customers say, ‘We want to buy it all over again!’ And when that happens, we know we’ve done our job.
Afterall, if the owner wants to buy it, someone else will too!
Match Makers
Effective staging takes more than removing clutter and replacing it with generic products, particularly those of mass-produced and dubious quality.
Potential buyers can see through a synthetic throw. They’re not enamoured by ho-hum quality. They want to be taken on a journey. They want to imagine themselves living their best life. And they want to believe they can replicate the lifestyle we portray.
In fact, we see ourselves as match makers, the people who partner the dream with the reality. We turn a house into a home, and we encourage people to fall in love – even the owners!
‘We want to move back in!’ – the finest compliment anyone can pay us, yet one we hear over and over again!